Comments on: History of Usability - Driven off Track http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html Usability, design and customer experience Fri, 21 Nov 2008 09:37:46 +0000 http://wordpress.org/?v=2.0.5 by: Form Function Emotion » The End of Usability Culture? http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html#comment-1121 Thu, 11 Jan 2007 21:12:04 +0000 http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html#comment-1121 [...] I think that when a discipline is building it gets two opportunties to succeed. One approach is by being accomodated in its precursor disciplines, and another is by shouting to the rooftops that ‘THIS IS DIFFERENT’ and by concentrating on points of difference rather than points of similarity. My view is the more fundamentalist one. I think usability lost its way with Neilsen, it lost sight of the customer/user. This was great while it lasted and we all got jobs, but now the usability culture palls on me. Personally, I look toward radical marketing thought to make my moves forward (Godin, Pine and Gilmore, Carbone), and I see that as the great barrier to broach rather than moving towards the tech. [...] […] I think that when a discipline is building it gets two opportunties to succeed. One approach is by being accomodated in its precursor disciplines, and another is by shouting to the rooftops that ‘THIS IS DIFFERENT’ and by concentrating on points of difference rather than points of similarity. My view is the more fundamentalist one. I think usability lost its way with Neilsen, it lost sight of the customer/user. This was great while it lasted and we all got jobs, but now the usability culture palls on me. Personally, I look toward radical marketing thought to make my moves forward (Godin, Pine and Gilmore, Carbone), and I see that as the great barrier to broach rather than moving towards the tech. […]

]]> by: Form Function Emotion » Usability as Behaviourism? http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html#comment-1120 Thu, 11 Jan 2007 21:10:58 +0000 http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html#comment-1120 [...] Same battle? Kind of, I think. It’s interesting to make the comparison at least. One thing I do strongly recognise from this 80’s experimental psychology battle is that the way that the Cognitivists would never have made it without the Behaviourists being there first. As Experientialists, we need the Usabilitists to have been there, put the foundations in place and pave the way for the new (old? Have we been here before?) thinking. Filed under: Design by — David Hawdale @ 10:47 pm [...] […] Same battle? Kind of, I think. It’s interesting to make the comparison at least. One thing I do strongly recognise from this 80’s experimental psychology battle is that the way that the Cognitivists would never have made it without the Behaviourists being there first. As Experientialists, we need the Usabilitists to have been there, put the foundations in place and pave the way for the new (old? Have we been here before?) thinking. Filed under: Design by — David Hawdale @ 10:47 pm […]

]]> by: Louise Ferguson http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html#comment-14 Thu, 01 Jan 1970 01:00:00 +0000 http://www.formfunctionemotion.net/archives/2004/10/11/history-of-usability-driven-off-track.html#comment-14 Quite. I'm surprised so many people are taking so long catching up on this. Take the press, for example. They just quote Nielsen and seem to think that's the end of the story. Grr. Quite.

I’m surprised so many people are taking so long catching up on this. Take the press, for example. They just quote Nielsen and seem to think that’s the end of the story. Grr.

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